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Fuji Xerox Sets Precedence in Defining Businesses in the Digital Printing Age with Color 800/1000 Presses

19 August 2010

Fuji Xerox’s new Color 800/1000 Presses have made great first impressions as printers around the world install the devices to produce vivid images on a wide range of paper stocks.

Asia Pacific, August 19, 2010 - Fuji Xerox’s new Color 800/1000 Presses have made great first impressions as printers around the world install the devices to produce vivid images on a wide range of paper stocks. Exemplifying Fuji Xerox’s innovative digital technology, the Color 800/1000 Presses enable customers to stay competitive, gain control of processes, reduce costs and offer a holistic printing solution.

A unique feature of both the Color 800/1000 Presses is the option of a fifth print station - the clear dry ink station. This selection offers printers to amplify full-color jobs; allowing for images and text to be highlighted for visual impact, or digital watermarks applied for artistic effect or security. It can be applied as a flood coat to the entire page or selectively applied to the document. The clear dry ink not only serves as a simple conventional varnish but also brings additional value to prints.

For unprecedented image quality, both presses print at 2400 x 2400 dpi for excellent sharpness and uniformity, and use a new low-melt emulsion aggregation (EA) dry ink, which delivers an offset-like finish. EA Dry Ink is chemically grown, giving small, consistent particles that enables high definition image quality with outstanding shadow detail and smooth transitions, ideal for print service providers who are looking to expand their digital businesses to produce sophisticated, full-color applications including sales collaterals, direct-marketing pieces and publishing products.

"Fuji Xerox endeavors to set precedence in pioneering innovative printing technologies and the Color 800/1000 Presses are testimonies of our continuing efforts. The new technologies of the Color 800/1000 Presses have provided an advantage to print providers in generating added value to their prints. We look forward to a long-standing relationship with our customers as we continue to further expand our high-end digital color portfolio to suit the various need for volume, performance and applications," says Koji Tezuka, Senior General Manager, Marketing, International Business Group, Fuji Xerox Asia Pacific Pte Ltd.

These print powerhouses have been made available in Asia Pacific from June 2010 and have since reaped outstanding commendations from printers all around the region.

The Color 800 Press, for instance, has developed significant presence in Japan, in particular, garnering favorable responses from businesses, small and large, who are firm believers in the growing demand for digital printing. Fuchigami Printing Corporation is among such companies who have leveraged on the distinctive elements of the Color 800 Press to deliver a greater plate of options to their customers.

"In 2009, the company unanimously agreed that we are ready to progress beyond conventional printing and widen our digital printing portfolio. With the introduction of the Color 800 Press to the business, we saw acceleration in our on-demand printing business area as now our customers are so drawn to the impeccable image quality and the flexibility of not having to buy minimum quantities. That was probably the biggest change. The exceptional quality and efficacy of the press have certainly set a benchmark in the printing industry, delivering value added applications from digital proofs, CD covers to photo albums. Now our sales people are able to sell digital printing with confidence. The press has really pushed the envelope for our digital printing operation," says Ms Akiko Yanagi, Executive Director of Creative, Fuchigami Printing Corporation.

Another satisfied customer is Mr. Eric Thompson, owner of Lower Hutt printing firm, Baseline, based in New Zealand. A veteran in the printing industry, Mr. Thompson has invested in two Fuji Xerox Color 1000 Presses for his firm, which was worth more than NZD$1 million. Baseline is the first company in the country to adopt the Color 1000 Press and this was considered a significantly huge investment for a boutique printing firm that expects a turnover of about NZD$5.5 million this year.

"The focus at Baseline has been less about cutting costs and more about staying cutting edge. In printing, you've got to keep ahead of the game," says Ms. Andrea Thompson, operations manager of Baseline.

The Color 800/1000 Presses are ingeniously designed with the capability to generate quick turnarounds - printing at 80 and 100 ppm, to overcome sudden influx of printing jobs and hence, meeting demands efficiently. In addition, with its unique modular design and an array of flexible feeding and finishing alternatives, the Color 800/1000 Presses deliver beyond fast turnarounds with cost-effective finishing options as for efficient business growth.

The new presses can be paired up with industry leading business development resources in growing digital printing business for print providers. Additionally, print providers can use the new Design Guide for Clear Dry Ink, developed specifically for the new presses - all aimed at helping customers grow their business with Fuji Xerox digital printing. With the new presses and tools, Fuji Xerox continues to reinforce its product lineup as the pioneer of production printing, so as to contribute to customers' business expansion.

Fuji Xerox will be hosting an exclusive customer event on Friday, 20 August 2010 at the epicenter to share with valued customers the key elements of the Color 800/1000 Presses that could catapult them ahead of the competition in the printing industry. Bringing into play the theme -‘Survival of the Fittest’, customers will get to experience a safari themed adventure, Fuji Xerox style, with wall prints and collaterals printed on the Color 800/1000 Presses.

About Fuji Xerox
Fuji Xerox Co., Ltd. is a 75-25 joint venture between FUJIFILM Holdings Corporation and Xerox Corporation (U.S.A.) that develops, manufactures and markets world-class office and publishing equipment/systems, digital colour/monochrome multifunction devices, as well as document management software, solutions and services in Japan and the Asia-Pacific region. It also manufactures digital copy machines, multifunction devices and printers for worldwide distribution.

Fuji Xerox's focus on research and development has led to many breakthroughs and a large number of patents, making it a global leader in technology, which adds greater value and boosts its customers' productivity and efficiency.

Founded in 1962 with its headquarter in Tokyo, Japan, the Company currently employs 40,000 people globally, and has more than 70 domestic and overseas affiliates and sales subsidiaries. Fuji Xerox's consolidated revenues topped one trillion yen in fiscal 2003 for the first time. More information of Fuji Xerox is available at

Media Enquiries:

Yvonne Tan
Communication & Promotion Manager
Fuji Xerox Asia Pacific
DID: 65 6239 2739

Ethan Ang
Account Manager
The Right Spin
DID: 65 6325 5927

Farena Rahim
Senior Associate
The Right Spin
DID: 65 6325 5935

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